Alton "Al" Embry

August 19, 1937September 8, 2019
Play Tribute Movie

Alton "Al" Embry, long-time manager, agent and talent promoter of some of the biggest names in the entertainment business, died Monday, September 9, 2019, at his Old Hickory, Tennessee, home at 82 of natural causes.

Born in Butler County, Kentucky on August 19, 1937, Al Embry began his career in the music business in the 60s working as a liaison in securing entertainment industry photo coverage opportunities for the popular national publication, Look Magazine. Embry’s interaction with artists led him to meet music sensation of the day, Jerry Lee Lewis in the mid-60s. That meeting turned into what would become a decades long working relationship. Traveling the world with Lewis, he meet virtually all the top name performers of the era across the platforms of Rock & Roll, Rockabilly, R & B, and Country, many whom would subsequently become his clients in the years to come. Beginning his career as a talent booking agent in Nashville with the Hubert Long International Agency on Music Row, he ultimately rose to become Vice President, handling the careers of the agency’s roster of major country artists including George Jones, Tammy Wynette, The Statler Brothers, and Merle Haggard.

In 1975, Embry decided to chart his own independent course in Nashville with the launch of Al Embry International. Throughout his illustrious career, he was noted for helping discover new talent and grow existing careers in virtually every genre of music. Embry began booking a startup band Wild Country shortly after launching the agency and that group went on to become known as the multi-award-winning mega-group ALABAMA. Fats Domino, Jerry Lee Lewis, Mickey Gilley, and Chubby Checker were among his top artist clients.

Embry dove into the television side of the business and executive produced the much-anticipated Fats Domino and Friends HBO special, which was a first Cinemax session, with guests Ray Charles, Jerry Lee Lewis, Ron Wood of The Rolling Stones, and Paul Shaffer. This specific show won Embry his first Cable ACE award. Booking the “Fight Night for Children” concert series, Al Embry’s production abilities produced successful events for a long list of top mainstream and country names such as the Charlie Daniels Band, Joan Jett, Lenny Kravitz and Grand Funk Railroad.

In recent years, he had continued to work even in retirement and enjoyed on ongoing hand with wife Tracy in the career of longtime friend and client, Mickey Gilley. He remained an active member of entertainment trade organizations CMA, ACM, IEBA, NATD, and IAFE.

Embry is survived by his loving wife of 34 years Tracy Embry, sister Brenda (Dale) Stanley, sister Veneda (Richard) Pickard, brother JR “Audley” (Natalie) Embry, sister Vickylynn Martinez, sister-in-law LaNora Gaylord, son Wayne (Kathryn) Embry, son Tony (Deborah) Embry, daughter Tammy (Ronnie) Fie, grandson JR Embry, grandson Michael Embry, grandson Scott Embry (Vantha), granddaughter Akeysha Embry, great grandson DJ Devilla, great granddaughter Caitlin Embry, great grandson Andy Embry, and great granddaughter Ellie Embry.

Visitation will be at Hermitage Funeral Home on Wednesday, September 11, 2019 from 2:00 pm until 8:00 pm, and on Thursday, September 12, 2019 from 10:00 am until 11:00 am.

The Celebration of Life will be at Hermitage Funeral Home on Thursday, September 12, 2019 at 11:00 am with Al's nephew, Minister Aaron Pickard, officiating.

Interment will follow at Hermitage Memorial Gardens.


  • DJ Devilla
  • Junior "Audley" Embry
  • Michael Embry
  • Scott Embry
  • Tony Embry
  • Wayne Embry
  • Ronnie Fie
  • Bruce Himes
  • Richard Pickard
  • Mickey Gilley, Honorary
  • Jerry Lee Lewis, Honorary
  • David Embry, Honorary
  • Dean Embry, Honorary
  • Glen Embry, Honorary
  • Joe Embry, Honorary
  • Larry Embry, Honorary
  • Tanner Himes, Honorary
  • Tyler Himes, Honorary
  • Connor Polston, Honorary
  • John Pruitt, Honorary
  • Ben Robertson, Honorary
  • Buddy Wyatt, Honorary


  • Visitation Wednesday, September 11, 2019
  • Visitation Thursday, September 12, 2019
  • Celebration of Life Thursday, September 12, 2019


Alton "Al" Embry

have a memory or condolence to add?

Ted Skorman

September 12, 2019

I'm so sorry for your loss. Al was a great man with a great sense of humor. You both added to our success with the acts we booked with you. May the memories of Al comfort you and may God bless you.

Ted Skorman

Susan Corley

September 11, 2019

I am in shock. Tracy, you and Al had such a precious love. I pray you remember this always.
God bless you.

Susan Corley

Reggie M Churchwell

September 10, 2019

Deepest sympathy to the family. RIP my dear Friend.

Jack Allocco

September 10, 2019

Al you were an inspiration to me and to everyone who had the honor to know you.

I will miss you wit, your generosity, and your kindness to me.

I will never forget the wonderful times we shared.


Karen Will Rogers

September 10, 2019

So grateful to have been able to take your photos and laugh with you . I will alway treasure all the times I got to see you . You are a style of greatness and joy. I will so miss you!
Love You
Karen Will Rogers

Jim & Robin Sumner

September 10, 2019

Al was an awesome person! He always has great stories to tell. We always enjoyed our get togethers when we were in town. May God comfort you and give you peace at this time of sorrow. He will be truly missed!
We Love You!
Jim & Robin