

Arthur Seiderman, O.D., a pioneering figure in the field of developmental optometry, passed away peacefully at his home. He dedicated his career to understanding and treating the connection between vision and learning, transforming the lives of countless children and families.
Dr. Seiderman's journey began at the Pennsylvania College of Optometry in 1963 where he earned his Doctor of Optometry Degree. He then served as a Captain in the United States Army Medical Service Corps from 1963 to 1968, followed by post-graduate studies at the University of Vienna Medical School (1966) and Indiana University (1968). Recognizing the need for a deeper understanding of child development, he later earned a master’s degree in Child Development (Psychology)with a simple observation: many children with 20/20 vision struggled with concentration.
Dr. Seiderman was a prolific author, sharing his expertise in three influential books: "The Athletic Eye" (1983), the first major work on vision and athletic performance; "20/20 is Not Enough" (1991), co-authored with Dr. Steven Marcus, which explored advances in vision therapy; and "Overlooked: 20/20 is Not Enough" (2012), which delved into the relationship between brain plasticity, visual awareness, and personality.
His research also included a published case study on Optometric Vision Therapy for learning-disabled individuals in the Journal of the American Optometric Association, along with numerous other articles.
For over 30 years, Dr. Seiderman served the Greater Delaware Valley community, earning their trust and gratitude. He lectured extensively throughout the United States, Canada, and Europe, and his work was featured in prominent publications like the New York Times, USA Today, Philadelphia Inquirer, Atlanta Constitution, and the L.A. Times. He was a frequent guest on national and local television and radio shows, and contributed articles to the Lancaster Newspaper, addressing topics such as ADD/ADHD, autism, and alternatives to medication. His dedication to his field led to his recognition as Professional Man of the Year by the Association for Developmental Disabilities.
Beyond his professional accomplishments, Dr. Seiderman was an avid sports fan, cheering on the Phillies and Eagles. He was also an avid traveler, enjoyed Broadway shows and was very passionate about horses & horse racing.
Dr. Seiderman's passion for helping children achieve their full potential through vision therapy will be his enduring legacy. He will be deeply missed by his family, colleagues, and the countless individuals whose lives he touched.
He is survived by his wife Suzanne Seiderman and their extended family, David & Gretchen Rantanen, their children Blaise & Chase Rantanen, Eric & Kristen Rantanen, their children Aaron and Luke Rantanen, Richard & Pamela Cohen, and their children Samantha & Blake Cohen.
A gathering will be held on Sunday February 16th from 1:00pm to 4:00pm, please reach out to the family for more information.
In Lieu of flowers the family requests that donations be made to Learning Disabilities Association of America https://ldaamerica.org/donate/
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