HMP Cemetery and Funeral Services logo in green


J. Avery Bryan Funeral Home, Franklin Strickland Funeral Directors and Prestige Funeral Services in Chattanooga, Tennessee, joined together to form Advantage Funeral & Cremation Services, Franklin-Strickland-Pinkard-Bryan Funeral Directors with the goal of offering modestly priced products and services in one convenient location. Our caring and professional team understands that losing a loved one is a difficult experience, and we want to make things a little easier with economical pricing and easy-to-understand packages.

An affordable Chattanooga funeral home

Entryway of a funeral home with a Life Well Celebrated welcome mat.Located on McCallie Avenue, between Highland Park and Orchard Knob, we’re just eight blocks from Chattanooga National Cemetery. We are a diverse, inclusive and multicultural establishment. Our focus is families first with a refreshing sense of love, care and understanding which creates an inviting, calm, and uplifting atmosphere. Families are smarter and more progressive, hence even as we grow, we maintain superior service at an affordable value. Our facility accommodates services large and small. The funeral chapel has room for up to 250 guests. It includes up-to-date audiovisual equipment for multimedia tribute videos, which we are honored to create for you. The flexible event space allows you to host a reception before or after a memorial—and we can arrange catering. Other amenities include an on-site flower shop, white limousines and a piano for your use.

Advantage offers an alternative to traditional funeral homes by making the arrangement process easy to understand, without sacrificing high quality or care. At Advantage, you can plan a funeral or memorial service that’s expressive but not expensive.

Simplified options

To make a difficult time easier, Advantage offers straightforward burial and cremation packages for a range of budgets. You’ll start by choosing a set of services, and then selecting the merchandise package that best fits your needs. Options are clearly outlined for you—and there’s never any pressure to purchase more than you need. And, of course, you are always welcome to purchase services and merchandise a la carte from our General Price List.

Distinctive funerals and memorials

Created with families in mind, our packages are designed to offer a distinguished and affordable way to remember a loved one. Whether you want a traditional funeral at the funeral home with a burial at a cemetery nearby, a basic cremation or a more robust celebration, our expert team will work with you on something simple but special. We honor all cultures, religions and backgrounds, and are experienced with many customs, including Judaism’s ritual washing.

Cremation options

Not everyone knows that there are many cremation options. If you’re interested in cremation, we can explain the process and the different memorial and burial choices, from urns to remembrance jewelry. From a simple cremation without a service, to a full funeral service before or after the cremation, you can select from affordable options to meet your needs.

For families who choose the time-honored tradition, our full-service funeral home uses a crematory dedicated to our family of funeral providers. This allows us to have control of a cremation from start to finish.

Your loved one’s urn can be picked up at the funeral home, or we can deliver it by U.S. mail or in person to your home.

Making funeral or cremation arrangements in advance

Husband and wife sitting on couch and pre-planning their funeralsWe know that making funeral and cremation arrangements can be overwhelming. In addition to assisting during your immediate time of need, our funeral directors specialize in working with families to plan final arrangements in advance. By preparing these details ahead of time, you provide peace of mind to your loved ones while outlining your wishes. You’ll also lock in today’s costs and avoid future price increases, which can help ease your family’s financial burden during an already stressful time. When you’re ready, we’re here to discuss low-cost funerals and cremations, answer questions and walk you through the advance-planning process.

Community involvement

We’re committed to serving the people of Chattanooga in more ways than one. To that end, we participate with a number of outreach organizations. We host support groups to help those who have lost partners, find comfort and friendship with those who have suffered similar experiences. We also maintain partnerships with United Way, American Diabetes Association and the Homeless Veterans Burial Program.

We’re here for you

Whether you have an immediate need or you’re planning ahead of time, our compassionate and knowledgeable team is ready to help you with affordable arrangements. And with the Advantage Low-Price Guarantee, you’re assured that you’ll receive the highest quality service and merchandise available at the most economical price possible.

Arrangements can be made in person or by phone or email. Contact us and find out why so many families in Chattanooga, Tennessee, choose Advantage Funeral & Cremation Services, Franklin-Strickland for their funeral and cremation needs.

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Ratings & Reviews

Verified Customer Reviews

Since 2005, many of our customers have taken the time to tell us how we did each year via our Voice of the Customer program. Our star ratings and comments from families come directly from these surveys.

"The entire staff was so professional but at the same time compassionate. Felicia from day one made me and my family comfortable in knowing we made the right decision."

jd-power-verified-checkmark Verified Burial & Memorial Service Customer

November 2020

"Was very professional kind hearted really went out of their way to make my situation as less stressful as possible and would diffently would go back there again if I ever needed to"

jd-power-verified-checkmark Verified Burial & Memorial Service Customer

September 2020

"Everyone was very supportive, genuine and ready to help."

jd-power-verified-checkmark Verified Burial & Memorial Service Customer

September 2020

"Very professional respectful and understanding considering I was from out of state and we had to do everything over the phone"

jd-power-verified-checkmark Verified Burial & Memorial Service Customer

August 2020

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